Fashion for a Cause


I wish October was only known as the month where we dress up in fun costumes and enjoy sweet treats. I wish October wasn’t the month we had to think about how 1 in 8 women in the U.S. will develop beast cancer in their lifetime. I wish statistics like an estimated 246, 660 new cases of invasive breast cancer will be diagnosed in women this year alone, weren’t a part of this month, or any other month for that matter. But, until we find a cure for breast cancer, those statistics are as much a part of our October as the last day of the month. And that’s why this month we put on pink and we raise awareness and funds for a cause that has affected so many of us— either directly or indirectly, through a loved one, a friend, even a fellow blogger.

It’s why for a third year in a row now I’ve teamed up with the Miami bloggers for Fashion for a Cause. This year, we’re working with Bloomingdale’s to create a campaign to spread the word about breast cancer awareness. And this year, we’re promoting a sweatshirt, like the one slung over my shoulders here, designed by Donald Robertson. Scooping one up here will help raise funds for the Breast Cancer Research Fund. There’s also another way you can show your support. On October 22, at 2 p.m., Miami’s fashion bloggers will take the runway at Bloomingdale’s in Aventura Mall for the store’s Pink Event Day, where proceeds from the day will go toward breast cancer research through organizations like BCRF, The Carey Foundation and Marisa Acocella Marchetto Foundation. It’s a great way to support your community, support someone you love who has been affected and well, as our dear friend Angeles says, fuck cancer.

Most importantly, take this month to make your health a priority. Here’s how to do a self-breast examI did one back when I was in high school and it helped me find a non-cancerous tumor. Until we have a cure, being proactive is the most effective tool we have right now.


{Wearing: Sweatshirt: Alternative Stand Up to Breast Cancer Sweatshirt. Crop top: c/o T.J. Maxx. Jeans: Touch Dolls. Shoes: Carlo Pazzolini. Hat: H&M. Photographed by Danielle Margherite Photography LLC}

Here’s a look at how we all worked together to get the word out. Enjoy. And do what you can to help spread the word. Video by Jose Arguetta of BingStudios.